Good ideas change
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Hello, we’re UP.
We create campaigns for organisations that make the world a better place. Whether we’re supporting people, animals or the planet, ‘good ideas’ – in every sense – are at the heart of what we do.
With over 20 years experience, we’ll help you get closer to your audience (and further from your competitors) with compelling Campaigns, Campaign Brands and Campaign Videos.
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Compassion in World Farming
Cross Media Campaign
The Campaign:Stop The Machine
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Good Money Week
Campaign Video
The Campaign:Beware Strangers
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Compassion in World Farming
Social Media Campaign
The Campaign:Happy Chickens
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BBC Online
Animated Video
The Campaign:I am a Hamster
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RNIB
Fundraising TV AD
The Campaign:In for a Pound
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Barton Carlyle
Brand + Promotion
The Campaign:Get it Right
… And there’s more
View all our work
Our Latest Blog Posts
The Best TED Talks to inspire charities and non-profits
We love these speakers’ thought-provoking and innovative messages, and hope you find yourself thoroughly energised after watching them. If not, maybe it’s time for another coffee.
7 Ways To Energise Your Copywriting
When it comes to writing for charities and non-profits, you need to get your message across loud and clear. But with so many causes jostling for people’s attention, how do you cut through the noise and become the issue that everyone wants to get behind?
Our Vegan Video Goes Viral!
“Ever heard a passionate, well-constructed, intelligent argument, but then disagreed with it anyway? That’s exactly my dilemma after watching this powerful ad. I’m on the fence, which is super uncomfortable. Most of America has yet to be convinced. Where are you?”